Disclosure: some links on this page are affiliate links. If you buy through them we may earn a commission at no extra cost to you. Our opinions remain our own. Full disclosure.
Ahrefs Brand Radar pricing (2026)
Pricing at a glance
| Entry price | $199/mo |
|---|---|
| Plans | AI Visibility Index from $199/mo (83 prompts/day, 2,500+ checks/mo, overage $0.02/check) or $699/mo for all models; Custom Prompts from $50/mo (Lite 5 prompts / Standard 10 / Advanced 20 / Enterprise 83+). Prompt tracking is included free with paid Ahrefs plans (Lite and up). |
| Segment | Incumbent add-on |
| Platforms tracked | ChatGPT, Perplexity, Gemini, Copilot, Google AI Overviews, Claude, Multiple/Other |
| Pricing last verified | 2026-11-01 |
| Features last checked | 2026-11-01 (source) |
Pricing is checked against Ahrefs Brand Radar's public pages on a schedule; vendors can change prices without notice — confirm on their site before buying.
How Ahrefs Brand Radar pricing works
Ahrefs Brand Radar is sold as two separate add-ons inside the Ahrefs platform. The AI Visibility Index starts at $199/mo, covering 83 prompts per day and 2,500+ checks per month, with overage billed at $0.02 per check; a $699/mo tier extends tracking to all models. Separately, Custom Prompts starts at $50/mo, with Lite (5 prompts), Standard (10), Advanced (20) and Enterprise (83+) tiers scaling by prompt volume. Prompt tracking itself is included free with any paid Ahrefs plan, Lite and up, so teams already on Ahrefs may not need to pay extra just to track prompts.
Which plan do you need?
If you need full AI share-of-voice benchmarking, sentiment, and funnel-stage data, the $199/mo AI Visibility Index is the entry point. Its prompt-based tracking spans ChatGPT, Perplexity, Gemini, Copilot, Google AI Overviews, AI Mode and Claude, while the search-query-based index covers Google AI Overviews and AI Mode only. If you mainly want to monitor a defined set of your own prompts rather than full competitive benchmarking, Custom Prompts starting at $50/mo is the lighter option, with volume tiers up to Enterprise for larger prompt sets. Teams already paying for a Lite-or-higher Ahrefs plan get prompt tracking included at no extra cost.
When a cheaper tool makes more sense
Ahrefs Brand Radar sits inside a larger, more expensive SEO suite, which makes sense if you already use Ahrefs but is a heavier commitment if AI visibility tracking is your only need. Teams wanting a lower entry price can look at Rankscale, MaxAEO, or Airefs, each of which starts well under $199/mo and focuses specifically on AI visibility tracking rather than a broader SEO toolset.
Cheaper alternatives
- Rankscale — from $17/mo. Credit-based AI visibility tracking across 17+ AI engines, with page audits and citation analysis.
- MaxAEO — from $19/mo. Daily AI visibility tracking across up to 8 engines, with every feature on every plan.
- Airefs — from $24/mo. AI share-of-voice and crawler analytics, plus auto-written AEO articles and outreach drafts.
Frequently asked questions
What is the entry-level price for Ahrefs Brand Radar?
The AI Visibility Index starts at $199/mo, which includes 83 prompts/day and 2,500+ checks/mo, with overage charged at $0.02 per check.
What do you get in the base Ahrefs Brand Radar plan?
The $199/mo tier covers mentions, citations, AI share of voice, estimated impressions, competitor benchmarking, sentiment and funnel stage within the AI Visibility Index. A separate Custom Prompts product, starting at $50/mo, lets you track your own prompts daily, weekly or monthly.
Is there a free way to use Ahrefs Brand Radar's prompt tracking?
Prompt tracking is included free with any paid Ahrefs plan starting at Lite, so you don't need the standalone AI Visibility Index just to track prompts.
When should I consider a cheaper alternative to Ahrefs Brand Radar?
If your budget is well under $199/mo or you don't need Ahrefs' broader SEO suite, a lower-cost standalone AI visibility tool may cover your core tracking needs for less.
Pricing explainer generated 2026-11-01; the facts table above is synced from our tool database (last sync 2026-11-02) — see the full Ahrefs Brand Radar review.